Industry Insights On May 1, 2023May 1, 2023

Rethinking Traditions and Embracing New Wedding Trends

The wedding industry is long overdue for a shakeup. It’s time to move beyond the tired old traditions and create celebrations that truly reflect the happy couple.

Industry Insights On March 27, 2023April 7, 2023

Betting on the Future: A Look at US Sports Betting Trends

Discover the exciting world of sports betting and its impact on American consumers. From Super Bowl to March Madness, OnePulse’s research uncovers the habits and attitudes of sports bettors, revealing the untapped potential of this rapidly growing market.

Industry Insights On January 12, 2023

OnePulse Picks: The Best of CES

From smart cars to smart homes, we analyzed consumer reactions to see if the latest product innovations measure up to their electronic expectations.

Industry Insights On December 27, 2022December 28, 2022

I resolve to understand my customers

By resolving to better understand your customers this year, you’ll be better positioned to improve your brand’s product development, enhance marketing efforts, and garner greater customer loyalty. Here are three easy steps to jumpstart your New Year goals.

Industry Insights On October 21, 2022April 13, 2023

Getting Saucy with Advertising

Some products are so ingrained into our everyday lives that we couldn’t imagine life without them. Take ketchup for instance: 92% of US consumers always have a bottle of the tangy red goodness in their fridge or pantry.

Industry Insights On October 17, 2022October 17, 2022

Reuse, Replace, Runway

Consumers are seeking to up their green game, and increasingly gravitating towards innovative materials that reduce waste, and we’re just as curious about these innovative new trends as they are.